Some things i’ve come around over the years that i had to look up.<\/p>\n\n\n\n
CapEx – capital expenditure > money spent at once as an investment
OpEx – operational expenditure > money spent on a recurring basis
USP – unique selling point > Something you can offer to customers that noone else does.
B2B – Selling to other businesses
B2C – Selling to consumers
ROAS – Return on ad spent > How much do you earn for every dollar spent on ads.
ROI – Return on investment > How much do you earn back for every dollar spent as an investment.
KPI – key performance incators > Statistics that show how good your business is doing.
R&D – Research & Development > Area of your business dealing with creating and improving products.
A\/B Testing – Testing multiple version of a page to see which one gains more conversions
CTR – Click through rate > How many people click through to another page or on your ad.
PPC – Pay per click > Paid ads
SEO – Search engine optimization > Organic traffic through google
CRO – Conversion rate optimization > Trying to get more conversions as a percentage of visitors.<\/p>\n\n\n\n
<\/p>\n\n\n\n
COR – Cost of revenue > the cost of producing and delivering a product to customers, excluding indirect costs such as marketing and R&D. The part of expenses that doubles if the number of sales doubles.<\/p>\n","protected":false},"excerpt":{"rendered":"
Some things i’ve come around over the years that i had to look up. CapEx – capital expenditure > money spent at once as an investmentOpEx – operational expenditure > money spent on a recurring basis USP – unique selling point > Something you can offer to customers that noone else does. B2B – Selling … Continue reading “Business Dictionary”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-92","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/posts\/92","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/comments?post=92"}],"version-history":[{"count":7,"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/posts\/92\/revisions"}],"predecessor-version":[{"id":434,"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/posts\/92\/revisions\/434"}],"wp:attachment":[{"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/media?parent=92"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/categories?post=92"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wqrld.net\/blog\/wp-json\/wp\/v2\/tags?post=92"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}